L O G O S
Signature of a brand
A logo is more than a symbol, it is the cornerstone of a brand’s visual hierarchy and the first point of recognition for audiences. Each mark distills a brand’s personality, values, and positioning into a single, impactful identity. Thoughtful logos establish a foundation for broader identity systems, including typography, color palettes, and applications, reflecting careful consideration of audience, market context, and brand story, and demonstrating how design can elevate and unify a brand across touchpoints.
